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The Invisible Edge: What They Know That You Don’t

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This episode is one of those “wait… why didn’t I know this?” kind of conversations.

Steve Kidd sits down with Seth, Liz, Shan, and Joshua — and what unfolds is a masterclass in seeing what most people miss when it comes to personal power, smart business, and real-world advantage.

~ Seth Casden breaks down infrared technology and how it can actually impact your health and daily energy.
~ Liz Steblay shares what it really takes to thrive as a solopreneur — without burning out or playing small.
~ Shan Nair walks us through how to legally operate a U.S. business from abroad — and why the global edge matters now more than ever.
~ Joshua Ocasio reveals how local lead gen is changing, and what it means for digital marketing that actually works.

This is the kind of episode that makes you rethink what you thought you knew — and finally take action on what you’ve been putting off.

Hit play. Because being the smartest person in the room doesn’t help… if you’re in the wrong room.

The Truth You’ve Been Avoiding… Until Now

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You know that moment where the conversation shifts — when people stop talking about life and start talking from it? This is one of those moments.

In this episode, Steve Kidd is joined by Tommy, Nimrod, and Peter — three men who don’t just talk the talk… they’ve walked through fire and kept going. And today, they’re not holding anything back.

They talk about real leadership. Real identity. Real purpose.
The kind of stuff most people never say out loud.

This isn’t about polish or perfection. It’s about truth. Raw, deep, and honest.
The kind of truth that reminds you who you are — and who you’re becoming.

You’ll walk away feeling seen, strengthened, and maybe even a little shook (in the best way).
Because sometimes all it takes is hearing someone else speak what you’ve been thinking all along.

Press play. Your breakthrough might just be waiting on the other side of this episode.

The Moment Everything Shifts

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There’s a line in every journey where everything changes.

It’s not flashy. It’s not rehearsed.
It’s that sacred, goosebumps moment when someone finally says the thing they’ve been carrying for years… out loud.

That’s what this episode is.

Host Steve Kidd, his business partner and good friend Willie J, and the unstoppable Cardinal Cowboy come together to celebrate the release of their latest book, Magnetize Media. Joined by powerhouse guest Riggs Eckelberry, they don’t just talk — they go there.

Into the heart of what most people avoid.
Into the tension, the truth, the rise that comes through the mess — not around it.

What unfolds is electric. Raw. Unfiltered. And maybe exactly what you didn’t know you needed.

You don’t need another surface-level convo.
You need this.

Because when one person shows up real and speaks their truth, it gives the rest of us permission to finally speak ours.

Hit play. The realest conversation of your week is waiting.